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4.1/5
Best forTeams that brief human writers from SERP research
Price fromSolo $15/mo · Basic $45/mo
Bottom lineBuy it for research briefs. Don’t buy it for the AI writer.
What is Frase?
Frase compresses SERP research into briefs: it reads the top 20 results for your keyword and assembles headings, questions, statistics and competitor outlines into an editable brief — the prep work that normally eats an hour, done in about six minutes.
What we liked
- Brief speed is unmatched at this price. Outline, People-Also-Ask questions and competitor word counts in one screen, exportable to your writer.
- The questions database mines what readers actually ask — half our FAQ sections start there.
- Pricing undercuts Surfer hard: $15 Solo vs $99 — for brief-led teams the math is loud.
What bugged us
- The AI writer trails the leaders — drafts read flat next to Writesonic; treat Frase as research, not writing.
- No real difficulty data: you still need a keyword tool for prioritization.
- The interface aged: functional, rarely delightful.
Pricing
| Plan | Monthly | Limit |
|---|---|---|
| Solo | $15 | 10 documents/mo |
| Basic | $45 | 30 documents/mo |
| Team | $115 | Unlimited, 3 seats |
FAQ
Frase vs Surfer SEO?
Frase wins research briefs per dollar; Surfer wins optimization depth and audits. Funded content teams often run both.
Verdict — 4.1/5. The best $15 a content team can spend on research — as long as humans still do the writing.